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Marking or engraving? This is the dilemma: Three criteria to avoid making the wrong decision

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Laser engraving

In the previous article, we explained the fundamental differences between laser marking and laser engraving, which are often wrongly confused. In marking, the laser melts the material through heat and modifies its shape to imprint a permanent code or mark.

Laser engraving, on the other hand, vaporizes the material. The laser beam penetrates deeper into the surface and removes the upper layers by sublimating them, or rather through a direct transition from solid to a gaseous state. This is because the laser hits localized areas with a high intensity of energy and therefore heat.

But how do I choose whether to mark or to engrave?

Now that we understand the difference between the two processes, let’s now define what are the main parameters that lead us to choose one over the other:

1 Marking resistance

Laser engraving penetrates the surface more deeply and is recommended for all those components that are at risk of wear due to the environmental conditions in which they will be set, or that are subjected to post-marking process surface treatments such as sandblasting, shot peening, e-coating or heat treatments

2 Speed

Marking is a process that takes less time than engraving, precisely because it penetrates the surface of the material less deeply. If the component is not subjected to a particular stress, such as with home appliances, electronic, promotional, and jewelry components, marking also guarantees speed mixed with the permanence of the result.

3 The material and its compatibility

As already explained, while marking dissolves the material by modifying its roughness, engraving sublimates the material by creating grooves. To do this, the laser must be powerful enough to vaporize the material in a few milliseconds and the material to be marked must have an adequate sublimation temperature, so deep engraving is not always possible.

When laser engraving occurs, it is important that the laser marker is equipped with a suitable exhaust system. LASIT has designed its exhaust fan, specifically designed to maximize the level of protection of both the environment and the laser itself.

Now that we have a more precise picture of the parameters that lead us to recommend one rather than the other process, it is time to find out about the 10 guidelines for choosing a good laser marker.

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Business

Business At Its Peak With The Cash Discount Program

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Cash Discount Program

First, you must understand customers are compared as goddess Lakshmi for businessmen as they bring prosperity, now to benefit the business a customer’s goodwill comes first in priority. Credit card processing reseller program is a process in which customers or retailers paying via cash enjoy a privilege of discount, unlike the ones who use the card payment options.

How merchants can provide benefits

Merchants can incentivize cash payments by offering a discount on the posted credit or debit card prices for customers that pay by cash or check. By including a service fee in the posted price, cash payments offset the payment processing charges that come with card transactions. Today there is a multitude of ways to pay – cash, check, credit card, debit card, mobile and online, which is convenient for the younger, tech-savvy generations.

Adjust, don’t compromise!

This credit card processing reseller program provokes the customers and retailers to choose the option of cash or check payment over card payment. Added services are automatically and randomly generated as soon as you opt to pay via card. Being a merchant you never have to change your pricing.

Better for Business, Better for Customers

When you realize how efficient and useful the cash discount program serves you, you will undoubtedly support this program and opt for it every single time. The benefits are beyond measure and they are stated below for your convenience

  • Simplicity to its best

Any program that is new must be according to the user interface, it must be capable of easy interpretation by every retailer and customer and merchants. Always know that each product you choose has an added service charge to it, but as soon as you opt for cash payment it is deducted while billing, when the customers skip the extra charge it also benefits the retailers and indirectly benefiting the merchants to a higher scale.

  • Fees reduction

The credit card charges are the fees that cut into the merchant’s profit margin. Using this cash discount program the merchants can reduce the credit card interest rates and also benefit himself.

  • Less debt

Merchants are capable of holding their profit margin intact and also reducing the offs on credit card charges.

How does the cash discount program work?

As part of our unbeatable merchant services, the cash discount program is the perfect solution for a plethora of businesses, including retail, restaurants, convenience stores, and more. To understand exactly how it works, take a look at the sequence below:

  • Price of Goods

Businesses using our cash discount program price their goods at the price customers would pay using a credit card.

  • Cash Discount Offer

Once your customer gathers their goods and is ready to pay, they notice the signage near your register which informs them that all prices posted in the store are credit card prices.

  • Payment

At this point, the customer can choose to pay the listed price using their credit card or pay the discounted price with cash.

With so many types of payment options, credit card processing reseller program can be a challenge for businesses with smaller budgets. Nevertheless, a new technique can overall affect a businessman’s capability to keep a stable business because of the complex payment technology that she or he has to opt for.

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What are the steps involved in Lanyard design?

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printing of lanyards Singapore

Lanyards are not a modern invention. It was invented in France right back in the 18th century for the soldiers to tie the weapons on to a chord so tight that they can use it often. The design, technique of production, and purpose of the lanyard have undergone a drastic change over the years. These are some of the steps involved in Lanyard design.

The printing of lanyards Singapore follows these steps to design a lanyard.

Step 1: Use a proper tool to design 

There is a lot of software available in the market using which you can design some of the best designs for a lanyard. Hire a designer and get it done.

Step 2: Choose the right production process 

You might think that all the production process is the same. But this is not the scenario. Certain production techniques may work for certain items and certainly don’t.

To understand which would work for what, you need to have an understanding of the processes.

Screen Printing  

Screen Printing is a process originated in China back in the 6th century and later it spread to Japan. This process involves pouring ink on a mesh screen which has the logo of your company impregnated on it and the lanyard fabric is placed underneath the mesh and thus, the logo gets created.

Also, you can place the lanyard fabrics which are cut to the desired size, and then you can place the mesh on top of it. The width of the mesh should be the same size as the width of the lanyard fabric.

The paint on top of the mesh is scraped off so that the paint gets stuck to the fabric in a much better fashion.

You can place a silicone sheet on top of the lanyard fabric and then provide some heat on top of the sheet so that the image gets stuck.

Dye Sublimation 

While Screen Printing just involves printing the image on top of the fabric, the dye-sublimation method incorporates a process where the dye is impregnated into the lanyard fabric and the color stays longer.

The design is coded on to the sublimation machine and the heat transfer paper is placed in such a manner that the reverse image gets printed on the sheet of paper. This sheet of paper now transfers the images on it to the lanyard fabric. A high temperature is required to complete this process.

There are other post-production processes like cutting the lanyard fabric to its length. Analyzing the quality of the finished product etc.

These are some of the steps involved in Lanyard design. These techniques are tested from time to time and have shown better output due to the efficient processes involved in it.

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